Showing posts with label Ventura digital watch design evolution. Show all posts
Showing posts with label Ventura digital watch design evolution. Show all posts

Friday, August 31, 2012

Ventura and Braun Digital Watches

When I first saw this, I though the design was sweet. Then I discover that it was bastardized from a Ventura original that Braun had OEM in hopes of reviving its brand. It's a dangerous act. One, it can made Braun look desperate and second best. You can see that the original design had better ergonomic sense: it's surface is angled for a better viewing angle. This so-called BN-10 model can still work even without the ergonomics, only if it's flatter surface is small enuf to fit on the wrist. The original Ventura design (the V-tec Delta) also tries to break the flat surface symmetry of both the watch and wrist. For me, the design does work.